In the case of low-cost tablets not manufactured by Apple, Amazon Fire the product range dominates the market – offering an affordable, intuitive experience of media consumption in the middle of it. Now Google is stepping up its efforts in the same space.
The recently announced entertainment space for Android tablets brings movies, shows, videos, games, and books together into one unified portal, so you don’t have to spend time jumping between different apps to access the content you want.
It’s divided into three tabs, Watch, Games, and Read – so it covers most of the things you’re likely to want to do on your Android tablet, in addition to browsing the web and checking email. There’s also a Resume Watch feature that lets you resume your transition or TV shows from where you left off.
As with any portal like this, the question is which subscription services and applications are going to integrate with it. Apps owned by Google, such as YouTube, are present, of course, and Google’s announcement also mentions Hulu and Twitch, but we don’t have a complete list yet.
Look at this space
Amazon Fire tablets run on a customized version of Android without access to Google apps and services. Home screens are divided into videos, audiobooks and games, as well as Amazon services (such as Prime Video and Audible) feature as strongly as you might expect.
This seems to be Google’s attempt to get a similar experience on tablet devices with standard Android. Entertainment Space is coming for a select number of tablets, including Walmart, Lenovo, Sharp and others, Google says.
Entertainment Space follows the Kids Space feature that Google introduced last year for some Android tablets: Kids Space works the same way, but all content is for kids (this is something else that Amazon Fire tablets do really well). Now adults can get involved too, and we hope it will encourage the launch of some more affordable Android discs along the way.
Entertainment Space is also similar to the new Google TV interface available Chromecast with Google TV as well as selected Android-powered TVs – while focusing exclusively on apps and movies, Google TV brings together a wealth of different content from different apps.