Spotify tests a less restrictive ad-supported level that costs $ 0.99 per month


Spotify Plus is a new $ 0.99 subscription level piloted by a streaming service that combines elements from existing free and premium levels. The plan still includes ads, such as Spotify’s free level, but it doesn’t set limits on the number of songs you can skip per hour. Users can also choose which songs they want to listen to instead of being limited mainly to shuffling in albums and playlists. The new Spotify Plus level is one-tenth the price of Spotify’s unlimited ad-free Premium level, which currently costs $ 9.99 per month.

The free level of Spotify exists in its current form from 2018. It allows users to skip more than six tracks per hour, and they can only select and listen to specific songs from 15 selected playlists, from editorial playlists to algorithmically created collections such as “Discover Weekly” and “Daily Mix”. Outside these playlists, free users can only listen to shuffled songs. The new Spotify Plus level is a relatively inexpensive way to reduce some of these limitations.

Spotify Plus is ad-supported, but comes with a subscription fee.
Image: Spotify

In-app ads have also been shown to some users.
Screenshot: Spotify

The novelty of the new test level was originally shared Limit by the reader (Thank you, Gustovo!) and later confirmed by Spotify in its opinion. “We are always working to improve the Spotify experience and we routinely do tests to announce our decisions,” the spokesman said. “We are currently testing an ad-supported subscription plan with a limited number of our users.”

However, Spotify warned that there is no guarantee that the new level will launch in its current form. “Some tests pave the way for new offerings or improvements, while others can only offer learning. We currently have no additional information to share. “

Spotify has been testing new features for years before they were released, if ever released. The best example of this is the lossless audio streaming that was Spotify testing already in 2017. Although the service officially announced a lossless “HiFi” level earlier this year it will still be available. Other tests include e.g. Stories like Snapchat for specific playlists and visual promotional cards for podcasts, both of which no longer appear in the application.

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