Kayvon Beykpour said in a March interview Limit that Twitter knows that Tweetdeck still exists and the company is working to renovate “from the beginning.” Today Twitter posted one image of the revamped application, explaining that it represents a preview being tested with a few “randomly selected” individuals from the United States, Canada, and Australia.
We’ll start by testing this preview with a small group of randomly selected people in the U.S., Canada, and Australia. If you are eligible, you will see an invitation to participate in TweetDeck.
– TweetDeck (@TweetDeck) July 20, 2021
Tweetdeck power Limit newsroom and many others, so the changes are likely to face a skeptical audience of power users, but so far it is difficult to find improvements. The appeal of the app is in column views that haven’t changed much in the last decade, but the screenshot looks very different from what we’re used to, and in the left column, the button encourages covers to sort different content types. Otherwise, it looks a lot more than a regular Twitter view, which is why I don’t use Tweetdeck.
In Tweet today, Beykpour said the new features in Tweetdeck testing include “a complete tweeter, new advanced search features, new column types, and a new way of grouping columns into clean workspaces.” Twitter may have more reason to hope the updates will be a hit – rumor has it is considering charging it in the future.
We’ll take these lessons into account as we explore what TweetDeck might look like in Twitter subscription offers later. We have more to share as soon as we learn from these tests.
– Kayvon Beykpour (@kayvz) July 20, 2021